by Mike Macey · Comments (0)

21 May

Google is putting Google Checkout out to pasture and placing its payment processing future solely on Google Wallet. The company has announced it will retire Google Checkout in six months.
See on marketingland.com

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Categories : Inbound Marketing

So What Is the Future of Business?

by Mike Macey · Comments (0)

04 May

Brian Solis, a public relations executive, author and frequent speaker about the convergence between traditional media and social media (Photo credit: Wikipedia)

Author Brian Solis asks, “What’s the Future of Business?

Mike Macey‘s insight:

Is your business mobile? As a business owner, network marketer, or media manager, are you providing compelling content for the fastest growing smartphone and Facebook [user] segments over 50?

Brian Solis tells us in this article that most discussions of technology center on ‘millennials’ who are digital natives, but that’s missing a huge part of the story. Users over 50; they’re not as native as a millennial, but they’re learning to live a digital lifestyle. It changes you a little bit, and sometimes fundamentally…how you find information, how you make decisions, what you share and how much you share. That starts to make you more informed, more empowered, and your expectations increase about personalization and about reactions when you say something.

Or, are you complacent and satisfied you are a market leader in your industry or profession? With the fast changing world of social media, you need to read everyday. I recommend setting up a RSS reader to capture your favorite news and blog sites relevant to your business or profession. check out these RSS readers from Mashable http://on.mash.to/12zNGY1.

See on www.forbes.com

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Categories : B2B, B2C, Brand, Content, Leadership, Marketing Trends, Relationship Marketing, RSS, Social Media

Tags : change, Facebook, readers

Use Pinterest Web Analytics to Jumpstart Your Social Media Marketing

by Mike Macey · Comments (0)

29 Apr

Rather than telling people about your products, Pinterest makes it possible to show what you have to offer.

Mike Macey‘s insight:

Visual marketing is important to many readers. Pinterest for Business can be incorporated into your marketing plan for new customers, exisitng customers, and branding.

Businesses should set up a Pinterest Business account. You can convert personal accounts used for business to a new Business account. Instructions are included here.

Pinterest users spend more money, shop more frequently, and purchase items more often and in larger quantities than users on any other social network. Women are about five times as likely to use the site as men. Unlike other social bookmarking sites, content shared on Pinterest is driven entirely by visuals — it’s impossible share something on Pinterest unless an image is involved. You can reach millions of people if your pinned content — a picture or video — goes viral. If your business relies on driving website traffic, you should create a company presence on the site.

See on socialmediatoday.com

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Categories : Analytics, Facebook, Pinterest

What Is Possible When You Want to Become an Entrepreneur?

by Mike Macey · Comments (0)

29 Apr

Remember, when you where a kid and you thought you could do anything? But then your thinking changed, here is the infographic showing what happened since then from our upcoming book on kickstarter:…

Mike Macey‘s insight:

I knew at age 5 that I loved selling and making money. My first venture was selling duck eggs. I had ducks, rabbits, a monkey named Amos, and a shetland horse.

My baby sitter grandma Horning told me one day that duck eggs were better than chicken eggs for baking cakes. I thought WOW, everyday there are new eggs and I could go around to all the neighbors and tell them about the value of duck eggs.

Well, I did and that was the beginning of my entrepreneurial life. I am unemployable and have been since I was about 22. I did work for a couple of companies and received W-2 pay but the earning were straight commission.

I find a lot of people who want to be entrepreneurs but it scares the holy crap out of them and their spouse. I believe you are either a natural born entrepreneur, can learn to act as one, or join a network marketing company.

But, what if?

See on fundersandfounders.com

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Categories : Inbound Marketing

Pinterest Chips Away at Facebook’s Commerce Referrals: Infographic – SocialTimes

by Mike Macey · Comments (0)

27 Apr

According to a data-rich infographic from Rich Relevance, Facebook’s share of referrals to e-commerce sites is waning, while Pinterest’s continues to grow. And, users who drop in from Pinterest spend more.

Mike Macey‘s insight:

Pinterest betters Facebook share of referrals to e-Commerce sites by 44%.

With the new Pinterest Business profile, you can access to Pinterest analytics and much more. Learn how to set up a new account or convert your current personal profile to a business account — http://business.pinterest.com.

Learn how-to get more traffic , more customers, and SEO improvement — http://bit.ly/ZEsK3b.

See on socialtimes.com